Rewarding the last innovations of impulse buying
Alimentaria works closely with FEAD, which has some 150 member companies, to help companies in the sector by providing them with more contacts and making it easier to establish business relations, especially at the international level.
Mundidulce is an exceptional platform for promotion, a window onto the world at what is undoubtedly the country’s leading food and beverage industry trade fair. For this reason, FEAD will once again organise its group pavilion, offering member companies the opportunity to exhibit at Alimentaria.
The Rising Stars of Impulse Buying exhibition and competition, part of the Mundidulce show and organised by Alimentaria, FEAD and AEPA (Spanish acronym for the National Association of Crisp and Snack Manufacturers), brings visitors the latest new products from the impulse channel. More than one hundred new items are exhibited with full product details in 50 showcases which present the latest in sweets and snacks.